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Although, some ladies might be naïve but does have a shelf life and it will go bad! Expired makeup products often dry out and don’t do the job as well as unexpired makeup. Worst of all, expired makeup can cause skin irritation to the face. The fact is that, in general, women keep makeup much longer than its safe shelf life. There are a few reasons for this: 1. I think the biggest reason is that makeup is really expensive. When you buy something you want to get your money’s worth. Expired makeup is always a waste but, you keep it, you feel it’s not. 2. Sometimes, a particular product or your favourite shade is no longer being sold so you don’t want to part with the last bit of it...funny as it may sound. 3. Perhaps you didn’t like the makeup, so it’s still almost full and you’ll feel bad tossing it out. Most makeup products we buy either lacks a printed expiry date or the expiry is on the exterior packaging which you naturally don’t keep. Let’s get down to business. Here are a few tips about when to let them go: • Eye products like mascara and liquid eyeliner should not be used more than three months after the date of purchase. These products will grow bacteria. Your eyes are one of the most sensitive parts of your body so protect them and keep them clean. And definitely don’t put mouldy makeup on them! • Cream foundation and concealers will only last 6 to 12 months. These can become toxic and cause rashes, irritation, and infections if used too long after opening. • Liquid foundations only last 3 to 6 months. If you notice that a liquid foundation has started to settle, separate, thicken, or thin then it has gone so bad. • Powdered foundation can last up to two years if kept clean and dry. • Throw all out your powdered eye shadows and blushes after about one year. Lot of people think makeup could last for about two years if it’s of very good quality. But I really do not agree with the notion. It’s best to play safe because makeup products tend to look the same for ages so it might be hard to tell if they did go bad after a year. • Lip glosses and lipsticks can last a full year, but only if you don’t let dirt and gunk get into them. Again, be careful, because expired lip glosses and lipsticks can give you mouth sores. …Nasty. • Pencil-like products including lip liner and eyeliner also last a solid year. If you notice one of these products starting to dry out or crumble, then it’s no good. Into the bin.. The best way to practice safe and clean makeup use is to know what you own, when it will expire, and to actually throw expired makeup away! My name is Kemmy Shona, a makeup expert. Tel : 08087598270 Email: